Game changing trends for sports broadcasting
From AI to VR, the race is on to find new ways to enhance the TV viewing experience for sports fans. Anna Lockwood, General Manager of Market Development, Telstra Broadcast Services shares her top ‘game changing’ trends for sports broadcasting as seen at the recent National Association of Broadcasters (NAB) Show in Las Vegas.The NAB Show is the world largest broadcast event whereby media, tech and entertainment converge. With over 103,000 attendees from 166 countries and 1,700+ exhibitors, the NAB Show showcases technologies that transcend traditional broadcasting and embrace unique content delivery to engage viewers and fans. Once again sport was at the centre of some of the most innovative technology on display as the race to find new ways to enhance the viewer experience continues. Here are the top five technology trends that are game changers for broadcasters and sports audiences.
From AI to VR, the race is on to find new ways to enhance the TV viewing experience for sports fans. Anna Lockwood, General Manager of Market Development, Telstra Broadcast Services shares her top ‘game changing’ trends for sports broadcasting as seen at the recent National Association of Broadcasters (NAB) Show in Las Vegas.The NAB Show is the world largest broadcast event whereby media, tech and entertainment converge. With over 103,000 attendees from 166 countries and 1,700+ exhibitors, the NAB Show showcases technologies that transcend traditional broadcasting and embrace unique content delivery to engage viewers and fans. Once again sport was at the centre of some of the most innovative technology on display as the race to find new ways to enhance the viewer experience continues. Here are the top five technology trends that are game changers for broadcasters and sports audiences.
The Author
Anna Lockwood
Head of Market Development, Telstra Broadcast Services
Anna Lockwood is an experienced media industry executive specialising in digital media and broadcast consulting. Anna is currently based in Sydney and works at Telstra at the convergence of the traditional broadcast industry and leading edge telecommunications and digital platforms. In addition to her role at Telstra, Anna is a board member of the SMPTE (Society of Motion Picture and Television Engineers) Australia Section, and is active in industry initiatives around innovation, women in technology, and education and training.
Anna Lockwood
Head of Market Development, Telstra Broadcast Services
Anna Lockwood is an experienced media industry executive specialising in digital media and broadcast consulting. Anna is currently based in Sydney and works at Telstra at the convergence of the traditional broadcast industry and leading edge telecommunications and digital platforms. In addition to her role at Telstra, Anna is a board member of the SMPTE (Society of Motion Picture and Television Engineers) Australia Section, and is active in industry initiatives around innovation, women in technology, and education and training.